Shot Football

Atlas robot delivers match ball at World Cup

ReutersReuters6 Jul 2026, 09:40
Atlas robot delivers match ball at World Cup

The humanoid robot Atlas, developed by Boston Dynamics, appeared at halftime during a World Cup round-of-16 match at New York New Jersey Stadium to deliver the match ball while Brazil played Norway national football team. Presented by Hyundai Motor Company, the robot also imitated celebrations like Erling Haaland’s pose, showcasing advanced mobility despite challenges with crowd interference and terrain.

The World Cup has seen superstars, pitch invaders, heartbreak and joy across its 96 years — and, on Sunday, ​it got a robot.

Atlas, an advanced humanoid robot, stepped pitchside to ​deliver the match ball to the referee at halftime at ⁠New York New Jersey Stadium, where Brazilwere playingNorway in the round of ​16. Its moves include imitating a few uncanny goal celebrations — including Norwegian striker ​Erling Haaland's meditation pose.

"We always looked at human skill as a way to like motivate us and challenge us to push forward what robots can do," said Alberto ​Rodriguez, director of robot behavior at Boston Dynamics.

The robot, presented by ​tournament sponsor Hyundai Motor, has previously danced and engaged in parkour.

But to deliver the match ‌ball — ⁠and pull off a few sweet moves — Atlas had to navigate challenges unique to the World Cup.

Standard Wi-Fi communications with Atlas were out of the question, with tens of thousands of fans surrounding the pitch with cellphones, so ​a new communications ​channel was established ⁠with a radio device attached to the robot's back.

"And grass has its own peculiarity," said Rodriguez. "We had to ​change the way that Atlas learns to walk and ​learns to ⁠jump and run so that it's more robust."

Hyundai has been aggressively pursuing mass production of the robots, announcing this year that it plans to deploy them ⁠at its ​U.S. manufacturing plant in Georgia starting in ​2028, in an effort to automate high-risk and repetitive tasks.